{
 "study": "SEO tool traffic estimates vs Search Console (15 sites)",
 "license": "CC BY 4.0",
 "author": "Stanislav Peev",
 "url": "https://stanislav-peev.com/research/seo-tool-traffic-estimates-accuracy/",
 "gsc_window": "2026-10-01/2026-10-30",
 "gsc_scope": "web search, top country of each site, all devices",
 "estimator": "DataForSEO Labs (Google), domain_rank_overview and ranked_keywords, collected 2026-11-02",
 "sites": 15,
 "markets": {
  "BG": 10,
  "SK": 2,
  "RO": 1,
  "UK": 1,
  "US": 1
 },
 "gsc_clicks_total": 101141,
 "estimated_traffic_total": 48720,
 "estimate_to_actual_median": 0.351,
 "estimate_to_actual_min": 0.018,
 "estimate_to_actual_max": 1.166,
 "sites_below_half": 9,
 "sites_below_10pct": 2,
 "sites_within_25pct": 6,
 "sites_overestimated": 2,
 "keywords_in_both_total": 3318,
 "estimate_on_keywords_in_both_total": 47109,
 "gsc_clicks_on_keywords_in_both_total": 19433,
 "keywords_in_both_ratio_median_site": 2.69,
 "sites_where_known_keywords_overestimated": 12,
 "clicks_on_keywords_tool_does_not_list_share": 0.808,
 "anonymized_click_share_pooled": 0.403,
 "anonymized_click_share_median": 0.483,
 "keyword_count_coverage_median": 0.396,
 "share_named_query_clicks_on_known_keywords_median": 0.371,
 "spearman_rank_correlation_sites": 0.714,
 "keyword_level_etv_ge_5": {
  "keywords": 897,
  "estimate_over_2x_clicks": 756,
  "estimate_under_half": 29,
  "within_half_to_2x": 112,
  "zero_gsc_clicks": 357
 },
 "by_market": {
  "BG": {
   "sites": 10,
   "gsc_clicks": 83007,
   "estimated": 32254,
   "median_ratio": 0.26
  },
  "SK": {
   "sites": 2,
   "gsc_clicks": 5914,
   "estimated": 4844,
   "median_ratio": 0.914
  },
  "RO": {
   "sites": 1,
   "gsc_clicks": 8697,
   "estimated": 8679,
   "median_ratio": 0.998
  },
  "UK": {
   "sites": 1,
   "gsc_clicks": 327,
   "estimated": 381,
   "median_ratio": 1.166
  },
  "US": {
   "sites": 1,
   "gsc_clicks": 3196,
   "estimated": 2561,
   "median_ratio": 0.801
  }
 },
 "dataforseo_cost_usd": 0.89
}